Blog

Spooky and Kawaii: Halloween Celebrations in Japan

Spooky and Kawaii: Halloween Celebrations in Japan

Halloween in Japan is a captivating fusion of spooky traditions and kawaii (cute) culture. It showcases the adaptability and creativity of the Japanese people, who have taken a Western holiday...

Spooky and Kawaii: Halloween Celebrations in Japan

Halloween in Japan is a captivating fusion of spooky traditions and kawaii (cute) culture. It showcases the adaptability and creativity of the Japanese people, who have taken a Western holiday...

Cotton Chronicles: Unveiling the Difference Between Conventional and Organic Cotton

Cotton Chronicles: Unveiling the Difference Bet...

The difference between conventional and organic cotton is not merely a matter of semantics; it's a profound shift in the way cotton is cultivated and processed. While conventional cotton has...

Cotton Chronicles: Unveiling the Difference Bet...

The difference between conventional and organic cotton is not merely a matter of semantics; it's a profound shift in the way cotton is cultivated and processed. While conventional cotton has...

Finding Our Ikigai: The Journey of a Fashion Clothing Anime Brand

Finding Our Ikigai: The Journey of a Fashion Cl...

In the bustling world of fashion, there's an age-old Japanese concept that has captured the essence of a fulfilling life. It's called "Ikigai," a term that combines "iki" (meaning life)...

1 comment

Finding Our Ikigai: The Journey of a Fashion Cl...

In the bustling world of fashion, there's an age-old Japanese concept that has captured the essence of a fulfilling life. It's called "Ikigai," a term that combines "iki" (meaning life)...

1 comment
Yoku Drop Campaign

Yoku Drop Campaign

Cats are a symbol of good luck in Japan. They have always accompanied us in lots of animes like Inuyasha, Doraemon, Studio Ghibli, Pokemon, etc. For all of them, we have dedicated...

Yoku Drop Campaign

Cats are a symbol of good luck in Japan. They have always accompanied us in lots of animes like Inuyasha, Doraemon, Studio Ghibli, Pokemon, etc. For all of them, we have dedicated...

AKB'S x Superliga Campaign

AKB'S x Superliga Campaign

  Directed and produced by @_lyma.studio Models: @francisackonn / @paucrecor / @sarayangs We bring you the biggest collaboration we've ever done: AKB'S x Superliga LVP. It has been months of...

AKB'S x Superliga Campaign

  Directed and produced by @_lyma.studio Models: @francisackonn / @paucrecor / @sarayangs We bring you the biggest collaboration we've ever done: AKB'S x Superliga LVP. It has been months of...

Baiku Drop Campaign

Baiku Drop Campaign

Photos: @hectorges ‘Two wheels move the soul’ Once again, we have a story to tell you behind our clothes. Yaku is our main character in this drop - we wanted...

Baiku Drop Campaign

Photos: @hectorges ‘Two wheels move the soul’ Once again, we have a story to tell you behind our clothes. Yaku is our main character in this drop - we wanted...